Behind the Five Most Creative U.S. Hispanic Ideas | Hispanic Marketing -...
Ad Age: Behind the Five Most Creative U.S. Hispanic Ideas - The top five U.S. Hispanic ideas, chosen this week in ... http://t.co/p6Tk2z7hvNSee it on Scoop.it, via Account Planners: Voice of Consumers...
View ArticleIs Design Thinking Dead? Hell No | Co. Design
Swap "Account Planning" for Design Thinking http://t.co/nRbEgQjq RT @Grant27: Is Design Thinking dead?See it on Scoop.it, via Account Planners: Voice of Consumers and Creative Inspiration
View ArticleEnd Random Acts Of Marketing With A Potent Brand Idea - Forbes
End Random Acts Of Marketing With A Potent Brand Idea Forbes When you're spending roughly $500,000,000 in advertising per year, I suppose random acts of marketing can actually BE your brand...
View ArticleThe Role of Account Planning in a Digital World
When I joined advertising a couple of decades ago, we did not have Account Planners in our agency (Trikaya, which later became Trikaya Grey which later became G (The Role of Account Planning in a...
View Article“We’re back!”
Perfectly-executed :60 epic for Adobe.Agency: Goodby Silverstein & Partners. Director: Isaiah Seret. And hats off to editor Peter Koob. Shannon Steuart's insight:It's funny because it's true!See...
View ArticleIrrefutable logic
Hard to argue with this poster in Vancouver. Not sure of the agency. Via @davetrott.See it on Scoop.it, via Account Planners: Voice of Consumers and Creative Inspiration
View ArticleEureka Moments Don't Just Happen, But They Can Be Created
After 10 year grinding away as an entrepreneur Andre Durand took 3-months off. And that's when his next big idea struck.Shannon Steuart's insight:Where do you spend time thinking about fresh, new...
View Article3 Ad Agencies Try to Rebrand Feminism. Did Any of Them Get It Right?
Does feminism need rebranding? Elle U.K. thinks so, and invited three British ad agencies—Brave, Mother and Wieden + Kennedy—to work on it with three feminist groups. The results, published in...
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